Isifundo sibonisa ukuKhula okuKhulu kunye neMigangatho yezoLuntu
Iimarike zokuhamba ngeendwendwe zakhula kwizinga elimangalisayo lama-65 ekhulwini ngonyaka ukususela ngo-2009-2013. Esi sigqibo sengxelo yomthengi ehlanganiswe yi- Adventure Travel Trade Association (ATTA) kunye neYunivesithi yaseGeorge Washington.
IsiFundo seNtengiso yezoKhenketho se-Adventure (ATMS) iqulunqa idatha ukusuka kwimimandla emithathu: iNyakatho Melika, uMzantsi Melika kunye neYurophu. Ngokutsho kwe-UNWTO, loo mihlaba emithathu ibambisana nama-70 ekhulwini ekuhambeni kwamanye amazwe.
Ezinye iipesenti ezingamashumi amane zabahambi abavela kule mimandla kuboniswe kwiingxelo zabo zophando ukuba i-adventure yayiyinxalenye ephambili yohambo lwabo lokugqibela.
Iindleko zanda
Enye yezinto eziphambili kwi-ATMS kukuhlalutya kwefuthe loqoqosho lwezohambo. Uphononongo luqikelele ixabiso elipheleleyo lezokhenketho ze-adventure emhlabeni jikelele. Isiphumo esiyi-263 yezigidigidi zeedola ngokukhawuleza sisuka kwiiRandi eziyi-89 yezigidi ekufumaneni inguqu ka-2010 ye-ATMS. Okokuqala isifundo esisezantsi sasebenzisa indlela efanayo ne-ATMS, ukulungiselela ukuthelekisa.
Iindleko zizonke ziyamangalisa xa zidibaniswa nee-$ 82 zeebhiliyoni ezihamba ngeendleko kunye nezixhobo. Akumangalisi ukuba abahambahambayo bahamba ngaphezu kwamanye amanqanaba okuhamba ukuze batyalile kwizixhobo, izambatho ezikhethekileyo nezicathulo. Qaphela ukuba amanani eempembelelo zezoqoqosho azibandakanyi indleko ze-airfare.
Umongameli we-ATTA uShannon Stowell ubonakalisa ukunyuka kweendleko zokuhamba ngeenqwelo-moya kwizinto eziliqela. "Njengoko sijonge ukuvakasha kwezohambo ngokukhenketha kukukhula ukuba kubalulekile ukuba siqhubeke sinika abahamba ngamava aguqukayo, ngelixa bebanceda ukukhusela nokuhlonipha abantu kunye neendawo ezivakatyeweyo," kusho uS Stowell.
Ngokutsho kwe-ATWS, abahambi be-adventure bachitha imali engama-947 uhambo ngalunye, ngokuchasene nomyinge we-$ 597 ngo-2009. Abemi baseMzantsi Melika babike ukwanda okukhulu kwindleko zokuhamba ngeendlela zokuhamba ngexesha elidlulileyo kwi-ATWS. Abahambi be-adventure baseMzantsi Melika nabo babenomvuzo ophezulu kunabo bonke beengingqi ezihlolwe.
Ukuchaza ukuhamba kweAventure
Ukuhamba kwezinto ezihamba phambili, kwintetho ye-ATTA, kubandakanya ezimbini kwizinto ezilandelayo zilandelayo: ukudibanisa nokusebenzisana kwendalo kunye nenkcubeko yomsebenzi. I-ATWS iqulunqe idatha ngokubuza abaphenduli ukuba babonise umsebenzi owenziwe ngexesha lokugqibela kweeholide. Imisebenzi yabekwa ngokohlulo njenge-adventure ezithambileyo, i-adventure enzima okanye engekho i-adventure. Iqela elithathwa njengabantu abahamba ngeendlela ezihamba phambili belizo zibonisa ukuba i-adventure elula okanye enzima yayiyimisebenzi ephambili yohambo lwabo lokugqibela.
Abahamba ngeenqanawa babonisa iimpawu ezibalulekileyo. Nazi ezinye iziphumo eziphambili ze-ATWS ezichonga abantu, i-psychographics kunye nokuziphatha kwabahambi be-adventure:
- Umyinge weminyaka yabantu abahamba nge-adventure-36-iyancipha ukuba bancinci kunezihambi ezingabonakaliyo.
- Ubungakanani obude bokuhamba ngokuthambileyo kwindlela yokunyuka kweentengiso ziyanda. Ngo-2009, inani leentsuku ezisibhozo. Leyo nani inyuke kwimihla elishumi ngo-2012.
- Iimpapasho ezithile kunye nezihlandlo zibhenela abahambahambayo. Ziquka i-National Geographic, i-National Geographic Traveler kunye neMpilo yabantu. Ukungabikho kwezohambo kodwa kungabikho iincwadi ezidumeleyo ziquka i-Cosmopolitan kunye neVogue.
- Inomdla kwi-adventure esithambileyo iyaqhubeka ikhula. Ingaphezu kwesiqingatha sabathathi-nxaxheba abathintekayo kwi-ATWS bathi bacwangcise ukubandakanya umsebenzi othabathayo wokuzivakalisa ekuhambeni kwabo.
- Abaqhubi bezotyelelo banokufunwa kwi-adventure ye-adventure. Amashumi amabini anesithandathu kwipesenti zala ma-ATWS athi zicwangcise ukusebenzisa umqhubi wezokhenketho ekuhambeni kwabo kwezohambo. Okuthelekiswa neepesenti ezingama-31 zabangabikho abahambahambayo.
- Iindaba ezentlalo zentlalo zibaluleke kakhulu kwiindawo zokuhamba ezihamba phambili. Abahambi bezithuthi baceba uhambo lwabo ngocwaningo lwe-intanethi, ukuthumela imifanekiso nokucela iingcebiso kubahlobo kunye nosapho. Ngokomzekelo, inani labahambi abasebenzisa i-Facebook likhule ngokuphindwe kabini ukusuka ngo-2009. I-YouTube, iGoogle + ne-Twitter nayo isetyenziswe ngabahambi be-adventure.
- Ubude bomyinge wohambo lokuhamba nge-adventure yiintsuku ezilishumi.
- Uninzi (ama-57 ekhulwini) lwabahambi be-adventure yindoda.
- Amaphesenti angamashumi amathathu anesibhozo abahamba nge-adventure abanesithuba seminyaka emine ekolishi.
- Abahambi bezithuthi bahamba ngamazwe ngamazwe. Amaphesenti angama-71 abo athatha iipassports.
- Ubuhle bemvelo, uluhlu lwemisebenzi kunye nesimo sezulu zibeka phambili njengezona zinto ziphambili kwiindawo ezihamba phambili nabahambahambayo xa bekhetha indawo. Ngokwahlukileyo, abahambi abangabonakaliyo bahamba ngokukhawuleza kunye nabahlobo kunye nosapho njengoluhlu oluphezulu ekukhetheni indawo.
Ukusebenzisa i-ATMS Data kwiBhishini loKhenketho
Idatha kwi-ATMS ingaba sisixhobo sokucwangcisa ukuhamba kunye nootitshala bezokhenketho. Iinkalo ezinomdla ekuphuculeni okanye kusekwe iindawo zokuzonwabisa ezihamba phambili ziza kufumana iinkcukacha ngokukhethekileyo. Abaqhubi bezotyelelo bangaphinda basebenzise i-ATMS ukujolisa ngokukhawuleza inxaxheba, iinjongo kunye neenjongo zomhambi we-adventure.
Qaphela ukuba ii-ATMS ziqikelela ukuba ukwanda kweendwendwe ezivela kwimimandla-mveliso yaseMntla Melika, eMzantsi Melika naseYurophu kuya kufaka i-plateau ngowe-2020. Kodwa ngelo xesha, iimarike zokuhamba ezikhulayo ezifana neChina, i-Indiya kunye ne-South Korea> ziya kukwenza kakuhle umehluko.